marble blue hotel & bar

Marble Blue is a hotel & beach bar that require a logo and menu design

- Brief from the @briefclub on instagram

The logomark resembles a pearl in a shell with a simplified wave form to reference both the bottom portion of a shell as well as the ocean.

The typography is clean and minimal to mirror the style and feel of the logoform. A secondary serif font is used to add contrast and a classic feel.

The color palette was chosen to reflect a colorful Italian coastal town, and is vibrant and warm to evoke the feeling of sipping on cool cocktails by the water.

• Adobe Illustrator